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Wonderskin didn't have a 'problem' per se, but they were in need of more high-converting creative (who isn't?).
They had incredibly high standards and strict internal guidelines for creative. Before working with us, they had never had a successful relationship with an external creative partner. Either the creative didn't convert, or was delivered too slowly.
We leveraged our experience scaling some of the world's largest and fast growing cosmetic brands, understanding which creative angles convert best on each respective platform.
As our creative team is all in-house, we're able to generate lateral creative concepts that break patterns and retain attention.
We were the only creative partner that Wonderskin have ever worked with that's beaten their internal creative team.
Our creatives have maintained profitable CPAs at high levels of scale.
Hook rates, Retention rates, CTRs, AOV, LTV and ROAS were all within targets.
This is across both Meta & TikTok.
TikTok gave an internal keynote dissecting the 'perfect ad creative', and they example they used was a creative we produced for Wonderskin.
